It seems that everyone is jumping on the minimalist bandwagon these days, and that���s likely due in large part to the popularity of a Netflix show called ���Tidying Up With Marie Kondo.���
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Now the personality behind it, (yes, you guessed it) Japanese author , is looking to capitalize on her growing fame. The organization guru is reportedly in the process of raising up to $40 million in VC funding to grow , the business entity behind her personal brand, books and TV show, reports In particular, she���s looking to create an e-commerce platform, according to the publication.
Apparently, it wouldn���t be the first time Kondo���s raised money. She reportedly raised a small undisclosed round last year that was led by Sequoia Capital. No comment thus far on that reported raise.
Kondo���s show, which focuses on her ���efficient method of cleaning and organizing,��� first aired on Netflix January 1. However, her advice to viewers to question whether an item ���sparks joy��� has caused , especially among book lovers.
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